FSGC and Free Shop together again: partnership renewed

The partnership between the San Marino Football Federation and Free Shop - Hyundai Electronics and Mivar has been renewed. The partnership between the FSGC and one of the Republic’s best-known – as well as longest-standing and most enduring – consumer electronics stores began four years ago. There are several reasons why these two Sammarinese organisations have chosen to continue together. Built on the values of people and on ever-growing expertise, they fully recognise the importance of concepts such as passion and commitment – now firmly rooted within both organisations. The will to move forward side by side also stems from Free Shop’s desire to support sport and to help promote shared values that can go beyond sporting activity itself, such as team spirit, inclusion and dedication to pursuing and doing what you love.

"We are pleased to continue this important partnership with Free Shop - Hyundai Electronics, which now also includes Mivar, a brand specialising in domestic appliances,” says Andrea Nardoni, Administrative Coordinator and Head of Marketing at the FSGC – as it embraces our entire football system. Free Shop is important to us not only from a purely commercial point of view, but also because of how closely they share our values, which translates into strong support for our activities. These are the kind of partners we would like and want to have at our side at all times, in whatever form that may take.”

“For Free Shop, this collaboration is part of a broader commitment to sustainability and solidarity: our goal is not only to meet our customers’ needs, but also to contribute to the collective well-being of the place where we live and work. Supporting the FSGC means giving back value to the community that has always supported us: a gesture that reflects our idea of enterprise, rooted in the local area and, above all, made up of people” — Benedettini family.